Business Plan Basics

The fundamentals of writing a business plan including structure, key sections and common pitfalls. Articles cover vision statements, SMART objectives and questions to consider before starting your business.

10 Questions to Ask Yourself Before Going Into Business

Before starting your own business, ask yourself these critical questions about who you are and what you actually want.

Business Planning Problems and How to Get Round Them

Fix vague business plans and market research gaps to keep your strategy on track and convince investors you know what you're doing.

How to Write a Business Plan Using SMART Objectives

Set focused business goals using SMART objectives to create a practical one-page business plan that actually drives results.

Knowing Your Business Vision

Share your business vision with every person who works for you, from day one, to build a team that's genuinely invested in where you're headed.

Preparing a Business Plan

A written business plan maps out your startup from idea to success, showing partners and lenders how you'll reach your goals.

The Basic Layout of a Business Plan

A business plan needs seven key sections to clearly show investors and stakeholders that your business idea actually works.

The Main Elements of a Business Plan

A business plan doesn't have to be complicated, break it down into manageable parts and think through your vision, market, costs and long-term goals first.

The Purpose of a Business Plan

A business plan keeps your company focused and helps you raise money by proving your business is viable and you can run it successfully.

Who Needs a Business Plan?

A business plan helps you understand where you're going and convinces investors to back you, whether you're a sole trader or startup.